Domains for sale — it can be difficult to find top ones at a reasonable price.
Especially as there are so many domain marketplaces and domain broker services to choose from – which should you use?
If that’s not confusing enough, you may have seen expensive premium domains for sale.
But what are premium domains? And why are premium domains so expensive?
If you’re trying to find the best domains for sale, this guide will help.
In this article, we’ll share seven of the best places to find new, premium, and expired domains for sale.
Plus, you’ll learn all about premium domains and how to do a background check on domains before you buy them.
(Psst! While we feature certain third party brands in this article, we are not affiliated with them, other than those related to Shopify and Oberlo.)
Importance of a Domain Name
Your business’s domain name is an essential part of your brand.
In This Article
- 1 Importance of a Domain Name
- 2 Domains for Sale: 7 Places to Find Them
- 3 Forums For Finding Domain Names for Sale
- 4 What Are Premium Domains?
- 5 Why Are Premium Domains So Expensive?
- 7 Safely Purchase Domains for Sale
- 8 Summary: How to Find Top Domains for Sale
- 9 Want to Learn More
“Basically the domain has to be easy to say to someone in conversation,” says Andrew Rosener of MediaOptions.com. “It should be something they can easily remember, something they can jot down or enter into their phones without any problem.”
It simply doesn’t make sense to name your business “Skyrocket Apparel” and use the domain name “clothing1x2o3.com.” Unmatched domain names look unprofessional and make it more difficult for customers to find your website.
All in all, strong branding and ease of use are key. So, when looking for domain names for sale, try to find ones that are:
- Easy to spell
- Easy to pronounce
- The same as your business name
So, where can you find web domains for sale?
Domains for Sale: 7 Places to Find Them
Want to know where to buy domains? Head to a domain marketplace.
These are companies that the Internet Corporation for Assigned Names and Numbers (ICANN) has authorized to sell domain names.
Here are some of the best domain marketplaces to find top domains for sale.
Domain.com is one of the world’s largest domain name registrars. You can use it to find new, expired (used domain names that are now available) and premium domains for sale. (We’ll talk more about premium domains later in this article.)
It offers all of the most popular top-level domains (TLD) like .com, .org, and .net. Plus, you’ll find web domains for sale with more than 25 country-specific TLDs, such as .co.uk (U.K.), .fr (France), and .ca (Canada).
Flippa is a popular platform that facilitates the trade of domains, websites, online businesses, apps, and more. Most of the domains for sale and auction on this website are premium domains.
If your bid is accepted, you can use Flippa’s escrow service to gain ownership of your unique domain name safely.
Sedo is another large domain marketplace that offers premium, new, and expired domain names for sale. If you want to buy a premium domain, Sedo provides a premium domain broker service to help.
GoDaddy is a massive domain name registrar that manages millions of domains. This domain marketplace also provides plenty of domain name research tools, such as a domain name generator, domain name extension filters, and a domain broker service.
Hover provides a straightforward domain registrar service. One of this domain marketplace’s best features is that it provides free WHOIS privacy.
This privacy protocol allows you to hide the personal details you use to register your domain from the general public, such as your phone number and email address.
Forums For Finding Domain Names for Sale
There are many communities and forums online that facilitate the trading of domain names. Here are two websites that you can use to find domain names for sale.
DNForum dubs itself, “the place to talk domains.” This popular online community has a handful of forums dedicated to the exchange of domain names.
You can use the website to find unique domain names for sale, bid on domains, or find help from domain name brokers.
NamePros is another great forum that you can use to find domains for sale. This online community has a marketplace that allows you to browse domains for sale or create a listing to advertise your specific domain needs.
Now that you know where to find domain names, you may be wondering, “what are premium domain names?”
What Are Premium Domains?
Premium domains provide strategic benefits and advantages. Typically, they‘re short, memorable, simple to pronounce, and easy to read.
They often include keywords that clearly represent the content of the website, such as “carinsurance.com.”
Plus, premium domain names typically use popular top-level-domain (TLD) such as .com, .org, or .net – as opposed to lower-level domains like .me and .today.
Why Are Premium Domains So Expensive?
Premium domains for sale are expensive because they can help establish a strong brand and rank higher in search engines. They also make it easier for customers to remember and share the domain name.
Think of premium domains for sale like real estate.
Properties on a main street cost more than properties in the middle of nowhere because the location can help you get customers and grow your business.
Take a look at the premium domain names for sale in the image below from domain.com. If you want to sell budget travel packages to students, “travelingstudents.com” would be very easy to build a brand around.
Plus, it’s likely to be easier to rank in the search engine results.
What’s more, “funtraveling.com” would be ideal for building a business around adventure travel.
The most expensive domain names ever sold all have enormous commercial appeal. Here’s a list of the most valuable domains ever sold:
- Business.com – $345 million
- LasVegas.com – $90 million
- CarInsurance.com – $49.7 million
- Insurance.com – $35.6 million
- VacationRentals.com – $35 million
- PrivateJet.com – $30.1 million
- Voice.com – $30 million
- Internet.com – $18 million
- 360.com – $17 million
- Insure.com – $16 million
Safely Purchase Domains for Sale
Before you invest in domain names, make sure you do some due diligence.
If your unique domain name has already been used, it could have been tagged for spam, blacklisted, or have a bad reputation. So, it’s best to know the facts before you commit.
Thankfully, there are plenty of domain research tools to help you discover your unique domain name’s status. Here are four ways to conduct domain name research.
1. Is it a Registered Trademark?
Some domains for sale are registered trademarks of existing businesses.
And according to the Internet Corporation for Assigned Names and Numbers (ICANN), if a domain name infringes on a company’s registered trademark, that company can ask you to take down your website and claim the domain name.
So, before you purchase a domain for sale, make sure it isn’t a registered trademark.
If you’re based in the U.S., you can do this by checking the trademark database on the United States Patent and Trademark Office’s (USPTO) website.
2. Does it Have a History?
The WHO.IS tool allows you to see a host of data about every registered domain name. You can see when it was registered, who registered it, and when it was last renewed.
You can use this information to learn more about the domain name before you purchase it to ensure it’s a good investment.
3. Does it Have a Good Reputation?
Many domain names are registered and never used by a website. Often, domain owners will simply hold the domain to sell it for a profit in the future – this is especially the case with premium domains for sale.
However, if a website has used the domain name in the past, you need to make sure that it doesn’t have a bad reputation or unsavory associations that could damage your brand.
To do this, use the Wayback Machine.
This internet archive crawls the web and periodically takes screenshots of websites. Simply type in the domain for sale and see what the website used to be. Then play detective, and try to find more information about the website on Google.
4. Is it Healthy?
Finally, you need to check that the domain for sale hasn’t been used to spread malware or send spam emails.
You can use mxtoolbox.com’s free domain health check tool to uncover any skeletons in the closet.
Summary: How to Find Top Domains for Sale
Any domain name you purchase will be an essential part of your brand.
A good domain name can help to establish a strong brand, rank higher in search engines, and improve customer usability.
In summary, here are seven of the best places to find domains for sale:
Before you purchase a domain for sale, make sure to do your due diligence:
- Check the U.S. trademark database to make sure the domain isn’t a registered trademark.
- Use WHO.IS to check the domain name’s historical records.
- Search Wayback Machine to see previous websites using the domain name.
- Perform a domain health check to ensure the domain name isn’t blacklisted or tagged for spam.
Finally, when browsing domains for sale, try to find one that is memorable, short, and easy to pronounce.
Enjoy the treasure hunt!
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